Title: Program Manager IV, Health Communications Director – Bureau of Community Health & Prevention
Organization: The Massachusetts Department of Public Health
Brief Summary of Position:
The Massachusetts Department of Public Health (DPH) is seeking an experienced health communications professional to the join the leadership team for prevention and wellness within the Bureau of Community Health and Prevention. In this role, the Director of Health Communications for Prevention and Wellness takes leadership in developing health communication strategy to address prevention and wellness priorities, including tobacco, obesity, cancer and chronic disease prevention. The prevention and wellness team acknowledges the history of structural racism and its impact on health. We are committed to improving the quality of life for all Commonwealth residents while eliminating the inequities that threaten the lives of communities of color who are disproportionately affected by chronic diseases and their risk factors.
The Health Communications Director will work with staff to help frame and message this work. The Director will oversee the health communications team and determine work flow and assignments, as well as ensure accurate and effective message delivery to local and statewide stakeholders. The Office of Health Communication integrates the communication strategy across prevention and wellness so that it promotes policy and programmatic goals. The qualified candidate will possess not only the professional and managerial experience to lead the health communications team, but also the interpersonal and communication skills needed to support all staff in providing high quality, effective and efficient services. The Health Communications Director for Prevention and Wellness assures that all communication strategies are aligned with DPH and EOHHS priorities and adhere to DPH policies and procedures. The Director is also responsible for ensuring that Departmental policy around communications including health communications and marketing campaign is followed. Effective communications is a key public health strategy, especially when resources are limited.
Duties and Responsibilities:
- The Director of Health Communications for Prevention and Wellness oversees, guides and provides leadership for all health prevention and wellness communication activities. Prevention and wellness uses an integrated approach to reduce the burden of and disparities in chronic disease and associated risk factors in Massachusetts. The work is focused in three domains/areas:
- Environmental approaches that promote health and create conditions that support and reinforce healthful behaviors.
- Health system interventions to improve the effective delivery and use of clinical and other preventive services in order to prevent disease, detect diseases early, and reduce or eliminate risk factors and mitigate or manage complications.
- Strategies to improve community-clinical linkages ensuring that communities support and clinics refer patients to programs that improve management of chronic conditions.
- Content areas include, but are not limited to, tobacco prevention and cessation, comprehensive cancer prevention, heart disease and stroke, diabetes, asthma, nutrition, physical activity and obesity, healthy communities, community health planning and engagement, healthy community design, community health workers, worksite wellness, and coordinated school health.
- Communication Strategy Development & Implementation
- Ability to assess, prioritize, design, implement and improve comprehensive health communication strategy across a broad spectrum of content areas.
- Foster creative message planning to leverage and integrate messages.
- Proven record of success in project development and management.
- Leadership & Collaboration
- Exceptional leadership and communication skills.
- Experience establishing strong working relationships and strategic partnerships with diverse internal and external constituents, stakeholders, and groups.
- Staff Development & Management
- Demonstrated ability in supervising and supporting staff, including performance appraisal, employee coaching/training/development, and performance management.
- Demonstrated commitment to diversity and inclusion.
- Health Equity
- General understanding of, and commitment to, health equity, including racial equity and addressing social determinants of health.
- Ability to provide leadership to change policies and systems to address health inequities and racial justice, and ensure the inclusion of a social determinants of health framework.
- Other Preferred Qualifications at Hire
- Four years of relevant work experience in health communications or related field (at least 3 years in a supervisory or management capacity).
- Master’s level training in health communications, public health, public policy, health assessment or a related field.
- At least 3 years of experience directing the planning, implementation, coordination, administration, monitoring and evaluation of health communications strategy or initiative, with full responsibility for managing staff, resources and activities.
- Knowledge and experience developing health communications for several of the following public health areas: tobacco prevention and cessation, diabetes, hypertension, cancer prevention, asthma, worksite wellness, community health workers, obesity prevention, healthy communities.
- Demonstrated experience managing staff, preferably diverse staff across race, gender, sexual orientation and other dimensions of diversity.
- Knowledge of social determinants of health and a commitment to health equity, particularly racial equity.
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